SAMUEL DRIRA - NEHERA
Samuel Drira joined NEHERA in 2014 after having worked for brands such as Hugo Boss, The Row and Hermès. His wealth of fashion knowledge and experience also comes from his years at Encens magazine, of which he is a co-founder and the publication's fashion director. He develops his collections travelling between Bratislava and Paris, surrounded by an international team. Samuel is the person who reflects the mission of NEHERA, which is to be an individual voice in fashion.
Originally founded in the 1930s Czechoslovakia by a visionary businessman Jan Nehera, the brand once counted more than 130 retail stores in Europe, the United States and Africa. NEHERA was resurrected in 2014, inspired by its flourishing predecessor and today proudly re-employs the timeless heritage of the Slovak and Czech tailor studios and factories originally founded by Jan Nehera himself.
Statements of the author: "It may sound like a terrible cliché, but I am inspired by women. I like mystery. I like enigmas."
